03/09/09 - Audio Brochure production for Call 24

How do you make your company's printed brochures and customer service support material as accessible as possible? Call24 decided to utilise the power of audio to offer their customers an alternative to reading their manual on how to use their personal safety alarms properly and access the wide range of services they offer.

Call24's customers are primarily the elderly, individuals with illness and disabilites, and other vulnerable adults, so it's vital they understand what they are having installed, as well as have the peace of mind of knowing they are using the equipment correctly. Fresh Air Studios wrote and produced an audio guide to using Call24 that offered an alternative to reading, and presented the information in a friendly, caring and clear format.

Female voiceover Lisa Hartwell, who voiced the Call24 audio guide said:

"For many of the people using Call24's services, it is important that they maintain their independence and avoid having to rely on their family and friends constantly. Offering them a simple guide to using the service and providing it in different formats, including an audio version, means they have greater accessibility to the information without needing to ask for outside help."

If you think your customers would benefit from the increased accessibility of an audio guide to your products, services or customer support, please contact Fresh Air Studios.